MSN Launched Local Search in Germany - in Cooperation with Suchen.de

Msn just launched a Beta of Local Search in Germany called “MSN Auskunft” (you could translate that as “MSN operator”) in cooperation with suchen.de one of the DETAG (Deutsche Telekom AG) brands. Suchen.de is a German local search product of the t-info GmbH (”t-info”).

Qype started new monetization / user engagement system with coupons

German social local review site Qype has launched a new service Coupons

They have launched this new and interesting feature yesterday. In their latest news-letter they say that during the last couple of month they have approached businesses in major German cities to see if they would be willing to offer Qype users a special price for their service – like half price for a try out dinner at a local restaurant etc.

Local Intent without an Identifier – AOL will get you!

Although the discussion of how many searches do have a local intent is a never ending one, and the numbers published do reach from 20% to 40% of all searches it is obvious that the better you cater the user the more likely he will come back to you.

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