what effects will local online advertising have on the GYM / Google MSN YAHOO!

some interesting thoughts I read today on Clickz about possible effects on the big players in the Searchmarket.

Paid search advertising by local advertisers is poised to more than double
this year to $987 million, and nearly double again in ‘07. That’s
according to the “2006 Local Search Advertising” report from research
firm Borrell Associates, which indicates local advertising could have a
transformative effect on the overall search engine landscape.

This is a preview of what effects will local online advertising have on the GYM / Google MSN YAHOO!. Read the full post (357 words, estimated 1:26 mins reading time)

Local Search Market to grow hugely

The global online local search market, which includes Internet Yellow Pages, local
search and wireless, is set to grow from the $3.4 billion it brought in
last year to nearly $13 billion by 2010. That’s according to a new
forecast by the Kelsey Group.

This is a preview of Local Search Market to grow hugely. Read the full post (221 words, estimated 53 secs reading time)
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